Privacy Policy

Effective date: 20 September 2026

Last reviewed: 20 September 2026

The Mirror Deck is operated by Quirkwise (“we”, “us”, or “our”). We are committed to protecting your personal information and your right to privacy. This Privacy Policy describes how we collect, use, disclose and safeguard your information when you visit our website or make a purchase from us. Please read this policy carefully. If you disagree with its terms, please discontinue use of the site.

We reserve the right to make changes to this Privacy Policy at any time and for any reason. We will alert you about any changes by updating the effective date. You are encouraged to review this policy periodically to stay informed.

1. Information We Collect

Information you provide to us — We collect personal information that you voluntarily provide when you place an order, register on our site, express interest in our products, contact us, or otherwise engage with us. This includes:

• Full name, email address, phone number and postal/delivery address;
• Billing information (processed securely — we do not store card numbers);
• Username and password if you create an account;
• Messages, feedback or enquiries submitted through our contact form; and
• Newsletter subscription email address.

Information collected automatically — When you visit our website, certain information is collected automatically by our servers and analytics tools, including your IP address, browser type and version, operating system, referring URLs, pages viewed, time and date of your visit, and time spent on pages. This data is used in aggregate form to understand site usage and does not personally identify you.

Cookies and tracking technologies — We may use cookies, web beacons, pixel tags and similar technologies to collect and store information about your preferences and activity on our site. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, some portions of our site may not function properly.

2. How We Use Your Information

We use personal information collected via our website for a variety of legitimate business purposes, including to:

• Process transactions — fulfil orders, arrange delivery, send order confirmations, invoices and shipping updates;
• Manage your account — create and maintain your customer account if applicable;
• Respond to enquiries — reply to your questions, comments and support requests promptly;
• Send marketing communications — share news, product updates, tips and workshop announcements, where you have opted in. You may opt out at any time;
• Improve our website — analyse usage patterns, identify technical issues and enhance site performance and user experience;
• Prevent fraud — monitor for suspicious activity and protect the security of our platform and customers; and
• Comply with legal obligations — meet applicable legal, tax and regulatory requirements.

3. Sharing and Disclosure of Information

We do not sell, trade or rent your personal information to third parties for their own marketing purposes. We may share your information in the following limited circumstances:

• Service providers — third-party vendors who perform services on our behalf (payment processing, order fulfilment, logistics, email delivery, web hosting, analytics);
• Business transfers — in connection with a merger, acquisition, reorganisation or sale of all or part of our business;
• Legal compliance — where required by applicable law, regulation, legal process or governmental request; and
• With your consent — in any other circumstances, only with your explicit prior consent.

4. Data Retention

We retain personal information for as long as necessary to fulfil the purposes described in this policy and to comply with legal, accounting or reporting obligations:

• Order and transaction records are typically retained for seven years from the date of purchase;
• Customer account data is retained for the duration your account remains active and for a reasonable period thereafter;
• Marketing subscription data is retained until you unsubscribe or withdraw consent; and
• Support and correspondence records are retained for up to three years.

5. Security of Your Information

We implement appropriate technical and organisational security measures including SSL/TLS encryption, secure PCI-DSS compliant payment processing, and access controls. Despite these efforts, no security system is impenetrable.

6. Your Rights and Choices

Depending on applicable law, you may have rights to access, correct, delete, or port your personal information, and to object to or withdraw consent for processing. To exercise any of these rights, please submit a request through the Contact Us page. We will respond within 30 days.

7. Marketing Communications

We will only send you marketing emails if you have opted in. Each marketing email includes an unsubscribe link. Opting out of marketing does not affect transactional emails related to your orders.

8. Third-Party Links

Our website may contain links to third-party websites. We have no control over and assume no responsibility for the content or privacy policies of any third-party sites.

9. Children’s Privacy

Our website and products are intended for adults and professional practitioners. We do not knowingly collect personal information from individuals under the age of 18.

10. Grievance Officer

In accordance with the Information Technology Act, 2000, the name and contact details of our Grievance Officer are published on the Contact Us page. We will acknowledge your grievance within 48 hours and seek to resolve it within one month of receipt.

11. Changes to This Policy

We may update this Privacy Policy periodically. When we update the policy, we will revise the effective date at the top of this page.

The Mirror Deck by Quirkwise  •  Privacy Policy  •  New Delhi, India